Bruce Herbert: Getting McDonald’s To The Table

Click on the link below to hear a fascinating interview with Bruce Herbert, founder of the Seattle-based investment firm Newground Social Investment. He works from the inside, leveraging the power that corporate shareholders have to advocate for socially responsible policies. Bruce spoke with KUOW’s Megan Sukys about how he got McDonald’s to the table to review the level of pesticides in their potatoes.

Bruce Herbert: Getting McDonald’s To The Table